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Virtual production, once a futuristic concept seen in films like Avatar with its real-time CGI previews, is now evolving fast, promising new ways to craft media. Virtual production is set to change how media appears on screen, merging physical and digital elements in new ways. The Cutting Edges project contributors offer ideas about where this technology is headed, from practical tools to wider uses. 

Reality Check Conference 2025 – Visual Media Lab, HdM, Stuttgart, Germany
The rapid development of AI solutions has brought significant challenges for creative professionals, particularly regarding copyright and content protection.

Virtual production, a process that blends real-time digital environments with live-action filming, has grown from a niche technique—think The Mandalorian’s LED wall sets—into a collaborative effort reshaping media creation.